Art of Technology exhibition

Art of Technology

Art of technology was an exhibition depict anything that would not exist if not for the technology of the medium or the technology it depicts.

Skills used in project: 

  • Branding
  • Social media
  • Web design
  • Marketing
  • Print design

The exhibition was needing a digital presence and an identity that could be used across media to promote the exhibtion and to attract people wanting to exhibit their art. The exhibition also aimed to get people who did consider themselves artists to exhibit.

Logo

Showing the wider business why New Zealand Post need to redesign the website as respsonsive and why a pattern driven approach would not only keep consistency but reduce time and effort.

Calling all artists

To attract artists posters and digital displays were placed around town. Along side this we also ran a heavy socail media campaign to get interest from people who may not have exhbited before. All material linked back to the website, where a potential artist could signup.

Website for exhibtion

Finally a website was created for the exhibition. Website had to let people know what the event was about and where it was.